Over 1,000,000 happy customers! Join the movement!

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It's not just a straightener. It's a quick and easy fix forย flyaways, stubborn limp hair and it can curl!

Anat C.
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It is compact, light not as hot as a flat iron, and gives more volume to my hair.

Rosalia V.
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My new styling accessory for the mornings! Totally recommended!

Claudia H.
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I loved this product, it's very simple to use, and it doesn't get too hot to burn my scalp like a flat iron. My hair gets shiny and smooth.

Julia A.
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It works! So I bought it and while it doesn't straighten like the salon can...and really what can :)

Alex W